Arjowiggins Graphic launches new look website
Arjowiggins Graphic, the leading environmental paper manufacturer, has today launched its brand new website designed and developed by web designers Mud.
The website features ground breaking imagery and design, with a dynamic interface that is fully compatible with mobile devices. This means that printers, designers and end users can easily order samples and calculate Environmental Benefit Statements on the go. A new innovative ‘paper finder’ feature, selects the perfect paper fit, providing users detailed information on the environmental efficiency and technical specification of each paper manufactured by Arjowiggins Graphic.
Will Green, Digital Marketing Manager at Arjowiggins Graphic, commented:
“The launch of our new website signals our continued dedication to our customers’ needs. The new site includes favourite features, such as the Environmental Calculator, but has new capabilities that enhance customer experience. We have maintained a focus on informing our customers about the benefits of recycled paper, with exclusive videos of our production mills, whilst demonstrating what great work can be produced by those who select our products.”
Featuring original photography of all of Arjowiggins Graphic papers throughout the site - including Cocoon, Cyclus and Eural - as well as examples of end products in a dedicated paper showcase, the website offers visitors the opportunity to explore the range in an increasingly visual and dynamic format.
The Green Matters section of the website includes new videos and animations depicting the lifecycle of recycled paper and behind the scenes footage of the Arjowiggins Graphic manufacturing mills, emphasising the benefits of recycled paper and engaging customers in environmental concerns.
The news feed on the website now combines social media posts with news coverage on Arjowiggins Graphic. This enables users of the site to stay up to date with the manufacturer in an increasingly integrated way.
Matt Powell, Creative Director at Mud commented:
“We have really enjoyed working with Arjowiggins Graphic on the creation of their dynamic new website. We wanted to develop a site that enhanced the customer experience and with links now included to distributors’ sites, enable customers to order stock with just a few extra clicks. Showcasing the Arjowiggins Graphic’s papers in an increasingly visual way through brand new photography and imagery, the customer gains a real insight to their products and company ethos.”